Work is needed to establish a robust evidence base to enable the testing of the hypothesis that a strategy involving preventative actions, based on the awareness, education and enforcement interventions being undertaken as part of the Black Spots to Bright Spots project, has a superior impact to one where organisations only intervene reactively, i.e. clear up fly-tips.
The consultant is to propose a methodology to support clear conclusions about the impact of the interventions versus a business as usual reactive approach. This methodology should consider whether social cost is being minimised, perhaps by the application of cost-benefit analysis.
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